Send API

Today, we’re rolling out our Send API — a feature designed to meet the needs of our most technically advanced customers.

This powerful tool enables you to craft and send emails directly from your website or CMS. It’s just the latest example of our commitment to an open ecosystem that puts creators first.

We’re also excited to unveil:

🤑 Wallet 2.0
📈 CTR Cohort Analysis

Let’s dig in 👇

Send API

From the start, we’ve championed an open ecosystem that empowers creators to build on their own terms. If your current content workflow suits your needs, we’re not here to disrupt it — our goal is to enhance it.

That’s the ethos behind our new Send API. It allows you to leverage everything beehiiv offers — analytics, referrals, monetization, design, and more — without even needing to log into our platform.

With the Send API, beehiiv integrates seamlessly into your workflow. You can:

• Alert your audience whenever you publish online, right from your own CMS.

• Connect to your CRM and nurture your best prospects with personalized messaging.

• Deliver breaking news updates in real-time via API.

Upgrade your tools without disrupting your workflows. A true win-win 🤝

Wallet 2.0

From the start, we’ve offered three built-in ways to monetize your newsletter. Over time, we've made major upgrades to each one.

• Our Ad Network has seen major improvements, with smarter algorithms, expanded earning opportunities (CPM and CPC deals), and new, high-profile sponsors like Nike and Netflix.

• Paid Subscriptions are now more flexible, offering one-time payments, multiple subscription tiers, and gifting options. It’s easier than ever for your audience to directly support your work (and beehiiv never takes a cut of your revenue).

• Boosts, our marketplace that rewards readers for recommending other newsletters, also got a major upgrade. With a sleek new interface, advanced filtering options, and bulk-action tools, boosting your earning potential is a breeze.

These upgrades mean beehiiv users are earning more than ever (to the tune of ~$2M per month 🤯). With all this revenue flowing to our users, we knew it was time to upgrade the wallet experience.

Introducing our new wallet experience that includes:

• Simple deposits and withdrawals.

• Dynamic charts and filters.

• Detailed transaction history.

• Easy data exports.

There’s never been a better time to turn your newsletter into a revenue-generating media business.

CTR Cohort Analysis

beehiiv is known for offering some of the most robust reporting and analytics in the newsletter ecosystem. Today, we’re taking it a step further with the launch of our new cohort analysis based on clicks.

Cohort analysis is a powerful tool that helps you identify trends and patterns in subscriber behavior over time. Typically, newsletter cohorts are built based on:

• Acquisition source (where subscribers came from)

• Subscription date (when they signed up)

In short, cohort analysis lets you pinpoint where your best subscribers are coming from and which growth channels are worth focusing on.

Since many top newsletters monetize through ads, your most valuable subscribers are often those who drive the most clicks. With click-based cohort analysis, you can craft your growth strategy around your top-performing channels.

You can find these insights on your Subscribers Report within beehiiv — no PhD in data science required.

What are Boosts?

The easiest way to passively earn revenue from your newsletter. Period.

Browse hundreds of offers like the ones below in the Boosts Marketplace, apply to those that align with your newsletter, then passively earn revenue for each subscriber you send their way.